"It's not your grandma's red," Erika Woelfel, Vice President of Color and Creative Services tells PEOPLE. "It's reinvented and reimagined for 2025" Emily Strohm is a Senior Editor at PEOPLE. She has ...

Behr describes Rumors as “a deep and dynamic ruby red that empowers DIYers, designers, and paint professionals to create impactful color moments.” Behr has lots of fascinating data to back up their ...

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Add Yahoo as a preferred source to see more of our stories on Google. Behr has called it: Hidden Gem (N430-6A) is its 2026 Color of the Year. A jewel-toned beauty, Behr’s pick for the Color the Year ...

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A warm shade of white is the Behr Paint Company’s 2023 Color of the Year. The 75-year-old company unveiled its trendy paint color – Blank Canvas – on Wednesday, Sept. 14. Behr said it thinks Blank ...

The Behr 2026 Color of the Year: Hidden Gem was just announced, and it’s a lush green that can be used in every room of your home. The color embraces nature, which those trying to create the perfect ...

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A jewel-toned beauty, Behr’s pick for the Color the Year 2026 more than lives up to its namesake. On July 30, Behr announced “Hidden Gem” (N430-61) as their selection—a dynamic blend of blue and green ...