But for the first time ever, Pantone’s color is essentially a non-color. Or you could call it every color. Pantone’s 2026 Color of the Year is a white. In Pantone language, that’s code 11-4201—aka ...

As 2025's cultural retrospectives begin to trickle in (read: Spotify Wrapped or Oxford's word of the year), Pantone is not to be outdone. The famed color factory on Thursday, Dec. 4, released its ...

When the color experts at Pantone announced Cloud Dancer as their 2026 Color of the Year, they predicted the shade would inspire a kind of cool calm. But the choice of Cloud Dancer, which Pantone ...

Color us shocked. Pantone's shade of the year has been announced and it's ... brown? That's right: Brat Summer's neon green and "Wicked's" watermelon-chic aesthetic are so 2024, with the color company ...