For children, playing is a transformative and liberating activity. As a concept, this is especially important for Black children, who are “routinely adultified, dehumanized, criminalized, and at times ...

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LEGO isn’t just about bricks and builds, it’s a creative toolkit that inspires storytelling, confidence, and shared family moments. The LEGO She Built That initiative celebrates creativity across ...

LEGO wants to redefine what it means to be a builder. In partnership with Global Girls Crew, the toy brand launched a new campaign called "She Built That" to inspire girls to see themselves as ...

The "Golden Girls" LEGO set of your dreams could become a reality. A meticulously created set honoring the classic sitcom is just a sight to behold. There's LEGO Blanche (Rue McClanahan), Rose, ...

While Washington elites spent Monday fussing about the merits of Mike Flynn versus Mike Pence, real America was rocked by leaked pictures of Lego’s newest super set, the 71040 Disney Castle. The ...

Last year, LEGO surprisingly teamed up with Pharrell to bring to life his biographical documentary in the animated Piece By Piece, and now, the iconic toy company will continue their relationship with ...

Lego’s new building set for girls is sparking outrage among gender-equality advocates.more The classic playtime favorite is typically gender-neutral, but the new Lego Friends line is catered to girls ...

Lego Friends debuted on January 1, 2012 and is backed by a $40 million global marketing campaign. The first female minifig — those 4-centimeter people with the yellow jugheads — to appear in the ...

An attempt to catch the graffiti artist who's been leaving his mark all over town, leads to a forest fire in the woods. Stephanie's competitive side gives the girls a front-row seat to a cheating ...