A colorful piece of signage is a cornerstone of hypebeast culture A colorful piece of signage is a cornerstone of hypebeast culture Whether people are shopping at Forever 21 or perusing a street fair ...

Posts from this author will be added to your daily email digest and your homepage feed. is The Verge’s executive editor. He has covered tech, policy, and online creators for over a decade. Apple loves ...

Pity the poor art and design journalist tasked with seeking out new and exciting stories about branding over the last month. Since 24 July, a single chaotic rebrand has hogged the headlines – and here ...

I tried this myself, and it works pretty well! The gaudy X branding is still all over the app itself, so there isn’t a way to get rid of the new branding completely. Users won’t actually be able to do ...

Netflix looks is gearing up to change its icon. The company is sporting a completely new design on its Facebook and Twitter accounts. While it’s possible that it’s only using this single-letter design ...

We reported earlier about Google Chrome being available on Apple’s new M1-toting Macs, but something even better than that has happened. Yes, take a deep breath… Google Chrome got a new icon in Big ...

Elon Musk's rebranding of Twitter to X is complete. The app’s icon now sports a dark and foreboding X instead of the familiar and friendly blue and white bird logo. This means X now marks the spot on ...

The power of logos is undeniable in any field of human activity, but it is perhaps most apparent in the automotive world. Logos seem to have a power of their own there more than anywhere else, as they ...

Netflix is quietly switching up its logos. The streaming service launched a new black-and-red icon that will grace its mobile apps and social media channels with little fanfare on Monday, a ...