Uniqode reports many QR Code strategies fall into the "one-scan trap," leading to missed customer lifetime value.

I can think of few things in technology as widely detested as the QR code. Israeli startup Visualead understands that problem and is looking to make them more palatable with the release of a new ...

Uniqode reports that QR Code engagement is stable, but brands must improve execution to meet consumer expectations for ...

One of the reasons Lime’s electric scooters are so successful is how easy the company’s made it to hop on and off one at any time. The process became even easier when Lime introduced an app-less ...

Everywhere you go in some parts of the world, you will likely see QR codes in businesses and even in advertisements. If you purchase a package today, you might see a QR code on it for various reasons, ...

In a hotel lobby, two QR Codes promote the same thing: a 10% discount on the breakfast buffet. One sits at eye level beside the elevator buttons, right where guests wait with their phones in hand. The ...